Moominmamma 7 cm (BEAMS Japan, 80th Anniversary) (2025)

The Moominmamma figurine is part of the 2025 collaboration between Moomin Arabia and the Japanese lifestyle and fashion brand BEAMS Japan. It is based on the original Moominmamma figurine produced by Arabia between 1992 and 1996 and stands about 7 cm tall. This new edition features an orange handbag – BEAMS Japan’s signature color – making it distinct from the earlier version. Each figurine is hand-painted and unique, so slight variations in color may occur. The figurine was initially available only in Japan, through a lottery on BEAMS Japan’s website and limited in-store sales in September 2025. Each customer was limited to purchasing one piece. The BEAMS Japan collection also includes a mug and textiles celebrating the 80th anniversary of the Moomins.